You’re standing at the checkout, ready to pay for your groceries when the cashier asks, “Would you like to donate to [insert charity name] today?” In the moment, you may feel pressured to say yes. But should you?
These in-store donation requests are now overwhelmingly common at grocery stores, coffee shops, and retailers—especially during the holidays. In fact, the Oxford Dictionary has a phrase to describe the “reluctance to commit to voluntary donations of resources or altruistic behavior in the light of repeated demands.” It’s called donor fatigue.
And while it’s nice to be charitable, it’s okay to be thoughtful about your decision. Here’s a guide to help you decide whether to skip the donation or give the next time you’re asked at the register.
1. Know Where the Money is Going
Before you say yes, ask where the donations go. Cash register donations often support well-known charities, but some might direct funds toward murkier causes. Knowing what the charity does (not to mention whether it aligns with your values) can greatly influence your decision. If you’re uncertain, ask the store for additional information or say no in the moment and research the charity later.
2. Understand Your Budget
Charitable giving is good for the soul, but it’s important to stay within your budget. These small requests can add up over time—especially if you say yes every time. Remember, it’s perfectly fine to say “no, thank you” if donating will put a strain on your finances. It’s also okay to decline if you’ve already planned to make charitable contributions elsewhere.
3. Consider Other Ways to Give
If you’re feeling generous but unsure about giving at the register, look for other ways to make an impact. For example, you can directly donate to your favorite charities or volunteer your time. This approach allows you to choose exactly how much to give (and to whom), without the rush of making a decision on the spot.
4. Don’t Feel Pressured
It’s easy to feel a little guilty when declining to donate in front of a cashier or other customers. But remember, it’s absolutely okay to skip it. You aren’t obligated to give, and you don’t owe anyone an explanation if you choose not to give. Your financial choices are your own, and there’s nothing wrong with politely declining.
5. Set Your Donation Priorities
If charitable giving is important to you, create a plan for how and when you’ll give. This way, you won’t feel torn when donation requests pop up. A set plan will allow you to skip unexpected donations guilt-free because you’ve already planned your contributions elsewhere.
Cash register donations are a convenient way to support causes, but they aren’t the only way to make a difference. Whether you choose to give at the register or skip it, it’s your decision—and it’s important that your choice feels right for you.
Want more tips on charitable giving?
- Check out our article on how to avoid holiday charity scams (coming soon).
- Find out which charitable donations are tax-deductible (and which ones are not).